A clear-eyed review of the platforms you already pay for, then upgrades that make them faster, simpler and easier to update.

Challenge

An outdated website couldn't take donations and made events hard to promote.

What I did

Redesigned the site in WordPress with online donations and an events calendar the team manages themselves.

Result

First-ever online donations, with self-serve event updates

Most organizations use a fraction of what their tools can do. I find the features and quick wins already within reach.

Challenge

A jewelry vendor could only sell in person at trade shows and craft fairs.

What I did

Launched a Shopify store so customers could buy between events.

Result

Online sales up 30% in 6 months

Simpler workflows, plain-language training and less admin, so people can spend their time on their work.

Challenge

Each status report took around 2.5 hours to prepare by hand.

What I did

Built a command-line tool that automates status reports from start to finish.

Result

Report creation cut from 2.5 hours to under 2 minutes

Sign-ups, events and email that share information automatically.

Challenge

The event needed online registration and a way to engage attendees on the day.

What I did

Set up Brushfire ticketing and built a mobile itinerary with live Q&A.

Result

Audience questions routed to the moderator in real time